In today’s competitive hospitality environment, how can you ensure you stand apart and grab the attention of new guests? With virtual reality.
A VR-ready hotel tour sets you apart. Whilst the growth in VR headset ownership skyrockets, immersive content from venues is still relatively exclusive. This offers an enormous opportunity for a forward-thinking hotel group to use VR to grab attention and encourage visits.
CONVRTS are the northern-based VR tour experts. Our cutting edge tech produces immersive spaces that can be viewed by anyone with an internet connection. You don’t need to speak geek nor have a degree in IT to jump straight in and explore. We make VR approachable, affordable and fun.
Even better, an immersive tour costs less than you'd imagine. CONVRTS produce VR spaces at a rate that compares favourably to professional video.
Here are seven reasons why you should consider showcasing your venue in virtual reality:
A VR-ready hotel tour sets you apart. Whilst the growth in VR headset ownership skyrockets, immersive content from venues is still relatively exclusive. This offers an enormous opportunity for a forward-thinking hotel group to use VR to grab attention and encourage visits.
CONVRTS are the northern-based VR tour experts. Our cutting edge tech produces immersive spaces that can be viewed by anyone with an internet connection. You don’t need to speak geek nor have a degree in IT to jump straight in and explore. We make VR approachable, affordable and fun.
Even better, an immersive tour costs less than you'd imagine. CONVRTS produce VR spaces at a rate that compares favourably to professional video.
Here are seven reasons why you should consider showcasing your venue in virtual reality:
1. POSITION YOURSELF AS INNOVATIVE AND INDUSTRY LEADING... OR RISK BEING LEFT BEHIND
No doubt you promote your hotels as modern and technologically friendly. A VR-ready tour gives the ideal opportunity to prove it. Remember, even when not viewed through a headset, but instead viewed on any laptop, tablet or smartphone, a CONVRTS tour delivers a breathtaking experience. Check one out for yourself below.
Make no mistake, VR isn’t a fad. The size of the investments made by companies such as Facebook, Google and Microsoft ensure it won’t be. Which means there is the risk of being left behind and being viewed as outdated by not adopting VR early. Our tours offer a quick-win that can build trust when potential guests learn you are using the newest technology.
If all this seems a little daunting, just remember that CONVRTS are here for you. We talk your language. We understand your specific requirements. We take care of every aspect to produce a simple-to-use experience that is guaranteed to make people sit up and take notice of your hotel.
Make no mistake, VR isn’t a fad. The size of the investments made by companies such as Facebook, Google and Microsoft ensure it won’t be. Which means there is the risk of being left behind and being viewed as outdated by not adopting VR early. Our tours offer a quick-win that can build trust when potential guests learn you are using the newest technology.
If all this seems a little daunting, just remember that CONVRTS are here for you. We talk your language. We understand your specific requirements. We take care of every aspect to produce a simple-to-use experience that is guaranteed to make people sit up and take notice of your hotel.
2. ENGAGE GUESTS IN THE RESEARCH AND DISCOVERY PHASE OF CHOOSING A HOTEL
Let prospective guests explore your facilities in a way that is memorable and sharable.
You can distribute your 3D tour via email or social media, in addition to showcasing it in a live window on your website. It really is as simple as sharing or embedding a YouTube video. One study found immersive 3D tours produced 97% more leads than ‘standard’ photography, with an average time spent on tours at over three minutes.
A tour doesn’t replace an in-person visit, but it does grab attention. It offers a big first step along the path to 'Yes'.
You can distribute your 3D tour via email or social media, in addition to showcasing it in a live window on your website. It really is as simple as sharing or embedding a YouTube video. One study found immersive 3D tours produced 97% more leads than ‘standard’ photography, with an average time spent on tours at over three minutes.
A tour doesn’t replace an in-person visit, but it does grab attention. It offers a big first step along the path to 'Yes'.
3. MULTI-FORMAT READY
No matter if a prospective guest is viewing on PC, tablet or phone, CONVRTS’ 3D spaces look great and feel intuitive to navigate.
You don’t need a VR headset to enjoy. Although, with basic cardboard headsets now costing less than £5, it’s a technology within reach of most. Perhaps you'd like to mail a Google Cardboard headset out to ensure you score maximum attention - we can help you source custom printed versions.
Regardless how guests choose to view, they are sure to have an experience that will live long in the memory.
You don’t need a VR headset to enjoy. Although, with basic cardboard headsets now costing less than £5, it’s a technology within reach of most. Perhaps you'd like to mail a Google Cardboard headset out to ensure you score maximum attention - we can help you source custom printed versions.
Regardless how guests choose to view, they are sure to have an experience that will live long in the memory.
4. 'TAGS' ADD FURTHER INFORMATION
Tags work like interactive labels. They add media-rich information to specific geographic points. It means you can provide further information such as contact pages, a video or a link to an external website. It all adds up to an engaging, memorable experience.
And it's not all just for show. According to the Huffington Post, VR tours of college campuses caused a "30% increase in physical visit requests" for participating colleges, resulting in a 12.3% conversion rate.
And it's not all just for show. According to the Huffington Post, VR tours of college campuses caused a "30% increase in physical visit requests" for participating colleges, resulting in a 12.3% conversion rate.
'Tag' example
5. REACH OUT; MAKING THINGS ACCESSIBLE TO CONFERENCE BOOKERS
Whilst we’d always suggest that VR tours are to boost in-person visits rather than replace them, for many reasons in-person are not accessible to all. Perhaps you have bookers who attend from overseas, or organisers who are too far away to physically visit whilst they are still in the 'evaluation' stage.
A 3D tour can be used to give a much more accurate idea of exhibiting in your venue than still photography and reassure faraway organisers that you have the necessary technology in place that will help them sell to their potential exhibitors.
A 3D tour can be used to give a much more accurate idea of exhibiting in your venue than still photography and reassure faraway organisers that you have the necessary technology in place that will help them sell to their potential exhibitors.
6. LET PEOPLE EXPLORE WHAT IS IMPORTANT TO THEM
Unlike dated 360-degree video or panoramic still photography, where you have to look through the eyes of the camera operator, a CONVRTS scan lets you - the viewer - take control.
We’re all different; we all attach differing importance to things. Rather than going for a one-size-fits-all approach - which only succeeds in delivering a mediocre experience to everyone - our 3D immersive spaces let the viewer navigate to what is important to them. Allowing them take as much time as they need, and return to the same points over and over again.
It is important to not confuse CONVRTS’ 3D models with 360° images of previous years. Our 3D models capture much more data about a space than the old 360° views did. The result is 3 different ways to explore the space: 1) Fly-through, 2) Dollhouse view and 3) Floorplan view.
Similarly, don’t mistake for 360° video. Videos are passive media - the viewers sees only what you want them to see, in a designated order, with limited ability to explore particular areas in depth. Our immersive 3D walkthroughs are active media. By putting the visitor in the driver’s seat, they increase engagement and are more informative.
We’re all different; we all attach differing importance to things. Rather than going for a one-size-fits-all approach - which only succeeds in delivering a mediocre experience to everyone - our 3D immersive spaces let the viewer navigate to what is important to them. Allowing them take as much time as they need, and return to the same points over and over again.
It is important to not confuse CONVRTS’ 3D models with 360° images of previous years. Our 3D models capture much more data about a space than the old 360° views did. The result is 3 different ways to explore the space: 1) Fly-through, 2) Dollhouse view and 3) Floorplan view.
Similarly, don’t mistake for 360° video. Videos are passive media - the viewers sees only what you want them to see, in a designated order, with limited ability to explore particular areas in depth. Our immersive 3D walkthroughs are active media. By putting the visitor in the driver’s seat, they increase engagement and are more informative.
7. SCORE A PUBLICITY WIN
In addition to the powerful word-of-mouth marketing that comes with the immediate in-person impact, what positive press could you generate by being one of the first hotels in the UK to offer a virtual reality experience? What would this say about your attitude to technology, innovation and catering to digital natives?
CONVRTS are on-hand to provide interviews, quotes and help drafting your press release to ensure you get maximum mileage from your VR investment. The opportunities associated with being an early adopter are enormous - take full advantage.
CONVRTS are on-hand to provide interviews, quotes and help drafting your press release to ensure you get maximum mileage from your VR investment. The opportunities associated with being an early adopter are enormous - take full advantage.
For a no obligation chat and in-person demonstration, please do get in contact. We'd love to show you how you could capture imagination and showcase your facilities to their fullest with virtual reality.
Email: hello@convrts.com
Call: 0114 3600 888
Email: hello@convrts.com
Call: 0114 3600 888